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Dr. Joe Inducted into CJAD 800 Walk of Fame

Dr. Joe was honoured at radio station CJAD's 80th anniversary on December 8th by being inducted into the CJAD Walk of Fame.

Bourgeonal Odour

Bourgeonal is an aromatic aldehyde used in perfumery with a fragrance resembling that of the Lily of the Valley.  What’s so special about this fragrance? It is secreted by the ovum within the female genital tract as a chemo-attractant allowing sperm to locate the egg more quickly. In vitro studies have actually shown that bourgeonal odour causes sperm to swim twice as fast! That’s not all! In 2010, a Swedish study showed that bourgeonal is the only known odour substance to which males have a higher average sensitivity than females. Scientists believe that males express the same olfactory receptors in sperm cells as in the tissues of the nose. For those females seeking a partner, perhaps it may be wise to sprinkle on a bit of bourgeonal.

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