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91Ë¿¹ÏÊÓÆµ Reporter | 91Ë¿¹ÏÊÓÆµ24 raises nearly $2.3 million in 24 hours

Published: 15 March 2019

By Tara Simonetta Mann, Communications Officer, Content & Publications, University Advancement

Record-breaking, 24-hour day of giving raises nearly $2.3 million from 5,244 donors for causes across the University.

91Ë¿¹ÏÊÓÆµ24, 91Ë¿¹ÏÊÓÆµâ€™s fourth annual day of giving held on Wednesday, March 13, raised nearly $2.3 million from 5,244 donors for causes across the University.

In its fourth year, 91Ë¿¹ÏÊÓÆµ24 has broken records yet again, surpassing funds raised in any previous year and strengthening its position as the largest Canadian university fundraiser of its kind. The 24-hour digital fundraiser, which plays out mainly on web and social media platforms such as Facebook, Twitter and Instagram, has raised over $6.3 million in its four-year history.

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